Six years ago, we were two busy moms (Lynn also a grandmom, or Abba, as she is known to her grandkids), green leaning, yet caught up in our ordinary lives. Corey was a mom of two and a licensed marital and family therapist and board certified art therapist (specializing in the transition to parenthood) , and Lynn a life coach with clients around the world. Our lives were full and happy. And then came Halloween 2006.
Walking the neighborhood with a group of friends and their kids, Corey noticed that the children responded with great excitement when they received stickers and bubbles. Candy? Not so much.
The moms talked about why this might be and realized that today candy is everywhere−kids get handed it at the bank, dry cleaner, at the end of restaurant meals, even at school and strangely, in doctors’ offices!
Candy just isn’t the novelty it once was when Corey was growing up and copious amounts of the sweet stuff truly was a once-a-year-treat.
It was a light bulb moment for Corey who thought, “Maybe we have an opportunity to make a change for the health of children as well as the health of the planet.”
Green Halloween® was born.
When we discussed the idea, we realized the need to change our holiday habits wasn’t just about Halloween, but about every holiday and celebration where our holiday traditions have evolved to become unhealthy for people (and planet, too).
But Halloween was the perfect starting point especially given the spooky statistics: the childhood obesity, food allergy and diabetes epidemics, the fact that this is the first generation of American children predicted to have a shorter lifespan than their parents, and toxins in candy, costumes and face paints. Not to mention all the waste!
When you look at it from this perspective, you realize that by changing Halloween habits (and by extension all holidays), we can have an impact not only on our children, but on the future of a whole generation.
We set out to do that not by taking anything away from kids, but by inspiring parents to make child and Earth-healthy choices that keep all the joy in Halloween.
In 2011, dozens of cities across the US are hosting official Green Halloween-partner events, where families can celebrate the holiday without all the junk. At these events, more than 1 million pieces of healthier and more sustainable treats and treasures will replace conventional candy.
Our website, is also the go-to resource for “eek-o” friendly ideas. From candy to costumes, décor to dinner, we create, invent and share great tips that are affordable, family oriented and fun!
We know that parents today want these choices and the mission of Green Halloween is to help companies offer more options and connect parents to the ideas that will support them as they raise healthy children in a healthy world.