Diane MacEachern is an award-winning entrepreneur, in-demand public speaker and leading green expert who was recently named one of America’s EcoHeroes by Glamour magazine.

She founded Big Green Purse to inspire women to use their consumer clout to protect the planet and themselves.

She is also a founding member of the Green Moms Carnival, which won Twitter’s Shorty Award for green tweets.

A best-selling author, Diane’s “how to go green” books have collectively sold almost a half-million copies. Her most recent, Big Green Purse: Use Your Spending Power to Create a Cleaner, Greener World identifies the many ways that women can protect themselves and their communities by shifting their spending to the greenest products and services available.

When Diane’s not blogging at www.dianesbiggreenpurse.com or talking green on Martha Stewart Living radio or Fox News, she might be providing expert advice, consumer guidance, and employee engagement workshops to such companies as Avon, St. Ives, Whole Foods, Frito Lay, American Bankers Association, Pacific Life Insurance, Ceridian, Wal-Mart and Sam’s Club, Norfolk Southern Railroad, and Ketchum, Inc.

Diane lives with her family in the energy-efficient home they helped design and build in 1985.

Blog Posts by Diane MacEachern:
We Don't Wait for Our Child to Get Hit By a Car Before We Tell Her to Look Both Ways When Crossing the Street
New Yorker Shifts to Green, Saves More Than $10K
Going Green is for Pets, Too
Green Baby Shower Gift Ideas: More Shifts that make Sense
Eco-Conscious Alternatives to 'Not-So-Eco' Disposable Razors