Guest Blogger

Diane MacEachern

Diane MacEachern

Diane MacEachern is an award-winning entrepreneur, in-demand public speaker and leading green expert who was recently named one of America’s EcoHeroes by Glamour magazine.

She founded Big Green Purse to inspire women to use their consumer clout to protect the planet and themselves.

She is also a founding member of the Green Moms Carnival, which won Twitter’s Shorty Award for green tweets.

A best-selling author, Diane’s “how to go green” books have collectively sold almost a half-million copies. Her most recent, Big Green Purse: Use Your Spending Power to Create a Cleaner, Greener World identifies the many ways that women can protect themselves and their communities by shifting their spending to the greenest products and services available.

When Diane’s not blogging at or talking green on Martha Stewart Living radio or Fox News, she might be providing expert advice, consumer guidance, and employee engagement workshops to such companies as Avon, St. Ives, Whole Foods, Frito Lay, American Bankers Association, Pacific Life Insurance, Ceridian, Wal-Mart and Sam’s Club, Norfolk Southern Railroad, and Ketchum, Inc.

Diane lives with her family in the energy-efficient home they helped design and build in 1985.


Blog Posts by Diane MacEachern

  • Eco-Conscious Alternatives to 'Not-So-Eco' Disposable Razors

    Eco-Conscious Alternatives to ‘Not-So-Eco’ Disposable Razors

    Disposable razors are the ultimate throwaway. Two billion of them are sold and tossed every year in the U.S. alone, along with the paper and plastic packaging they come in. So shifting your spending to one of the many green and ultimately money-saving options is something of a no-brainer.

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  • Green Baby Shower Gift Ideas: More Shifts that make Sense

    Green Baby Shower Gift Ideas: More Shifts that make Sense

    Babies deserve the best when it comes to the food they eat, the toys they play with, the soaps and shampoos they use, and the clothing they wear. Their immature organs and immune systems make them more susceptible to the impacts chemicals can have on development, learning, and overall health, so child safety should be […]

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  • Going Green is for Pets, Too

    Going Green is for Pets, Too

    When it comes to shifting your spending to greener goods, don’t forget the animals in your life. Because they live lower to the ground, they might be even more susceptible to toxic substances than people are. And often their food and toys sacrifice natural ingredients in favor of less healthy alternatives. Fortunately, whether you’ve recently […]

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  • New Yorker Shifts to Green, Saves More Than $10K

    New Yorker Shifts to Green, Saves More Than $10K

    The Big Green Purse One in a Million campaign encourages people to shift $1,000 of their household budget to greener products and services. Thus far, almost 6,000 people have made the shift. One of those is Nancy, an Episcopal priest and practicing psychologist who lives in central New York state.  I was amazed to learn […]

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  • Look Both Ways

    We Don’t Wait for Our Child to Get Hit By a Car Before We Tell Her to Look Both Ways When Crossing the Street

    The Precautionary Principle was hammered out at the historic Wisconsin Wingspread conference in 1998 by scientists, researchers, and citizens. The principle is grounded in the simple belief that we should not wait to protect ourselves or the environment until we have absolute proof that certain products or activities can cause us harm.

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